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Laiik In: Culture Trip

Family-run and inspired by traditional Greek footwear, it’s the authenticity and purpose behind Laiík that first attracted Janney to the job. “When I was working for Billy Reid I became so aware of the amount of waste that the industry was generating,” she says. “Working in line with the fashion calendar and producing four collections a year felt pointless at times. The idea behind Laiík is that we create classic pieces that are made to last.”...

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